2017 Sundance Film Festival  The core of the 2017 festival brand was the use of light as art, embodying the filmmakers process of turning chaos into uniformity. After leading the Park City based design team in completing a detailed brand book, task
       
     
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 The new Petzl US Headquarters designed by AJC Architects was a blank canvas. Using the themes of safety, lighting and verticality, the Petzl story is now told through the museum and signage.    Infinite Scale Design Group
       
     
 Contracted visual design in physical and digital mediums for the online retailer Overstock.com.
       
     
 Full refresh of the parks vehicular and pedestrian signage by injecting Utah Olympic Legacy Foundation brand.   Infinite Scale Design Group
       
     
  2012 All-Star Game  This annual exhibition game takes over the host city with a weekend full of fan experiences and events. With the 2012 All-Star Weekend taking place in Ottawa, Canada, inspiration for the events graphics were pulled from the surr
       
     
 The LivBig foundation was formed to raise awareness and funds for Multiple Sclerosis research. These jerseys are worn by the team at the annual Bike MS Fundraiser in Utah.    Infinite Scale Design Group
       
     
 Part of the design team that developed the brand language, the aim was to create a powerful, bold and fast system that fit the motorsports park image. This system was then used in promotional pieces for a series of experiences at the motorsports par
       
     
  2012 Championship Game  The annual football championship takes place at a different PAC-12 college each year. Using the “Band of Excellence”, Stanford Stadium was transformed to welcome the two teams and attendees.    Infinite Scale Design Gro
       
     
 Branding for a structural steel erection company that prides itself on its quality, loyalty and confidence.
       
     
 Branding for an independent photographer/visual journalist based out of the Salt Lake Valley.   nicoleboliaux.com
       
     
 Rebrand focused on connectivity for an association that works to create strong, united communities.   Infinite Scale Design Group